Celebrate the Cherries' proud heritage with the AFC Bournemouth 2026/27 Home Jersey. Featuring the club's iconic wide red and black vertical stripes, this classic design marks the beginning of a new era while staying true to the identity that has defined Bournemouth for generations. Elegant gold accents elevate the look, with Hummel's signature chevrons adorning the shoulders and subtle premium detailing throughout.
A tonal pattern inspired by the club's original 1936 crest is seamlessly woven into the red stripes, paying tribute to Bournemouth's rich history with a refined, modern touch. Finished with lightweight, breathable performance fabric for all-day comfort, this authentic jersey is built for matchdays, training sessions, and showing your colours wherever you go.
Whether you're backing the Cherries at Vitality Stadium or from anywhere around the world, wear the 2026/27 Home Jersey with pride and represent Bournemouth's past, present, and future.
•Authentic – the same jerseys worn by professionals during matches. Designed for performance and feature premium fabric technology, lightweight materials and slim-fitting builds. Heat transferred crests and badges must be handled with care.
AFC Bournemouth